Closing Date: 3rd August 2014
As an iconic British brand, we're proud of our heritage, but we're also firmly focused on our future – and that means maintaining the highest level of customer insight. You'll play a key role in this as you help us generate a deeper understanding of marketing and retail effectiveness and lead the data strategy vision on major initiatives. In your hands, we’ll see improving return on our investment in data expertise.
It’s a chance to make your mark as you use predictive, exploratory and descriptive analysis of data to inform targeted selling, service recovery, and face-to-face strategies that achieve tangible customer and business benefits. Fully conversant with British Airway’s customer ambition, you will develop and implement a broad range of data driven solutions covering marketing, service, and operational communications.